Brand Launch

Client: eCig

We created this branding for the electronic cigarette company known simply as ‘eCig’.

The shops sell vaping equipment from multiple brands so we created a dark neutral brand in order for the sub brands to stand out whilst the eye catching blue and focus on flavours draws the eye.

To launch the store we designed flyer, web and local media campaigns, merging print and online with local PR for maximum effect.

ecig shops5

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